As the cosmetics market has been strained by currency floatation, subsidy reduction, increasing customs (60% customs duty on cosmetics), and cost hikes due to increasing rents, salaries, and more, consumers have had to cut back drastically on their use of luxury cosmetic products, especially since most are either imported or largely dependent on imported raw materials as well as having doubled prices of imported goods in the market. Moreover, financial stress, coupled with the rise of Generation Y are concerned about the way they look than any other generation that came before it, has left many looking for cheaper alternatives to imported cosmetic products. Now, seemingly, is the optimum time for Egyptian companies to increasingly run the market.

Well-established to showcase the entire spectrum of beauty and cosmetics industries; Egy Beauty Africa is undeniably the most prominent trading knowledge-sharing and business networking platform; spreading out cutting-edge innovations, pioneering insights, ground-breaking know-how, and most importantly business alliance opportunities.
Covering the integral manufacturing processes, technologies, and services within the beauty industry; Egy Beauty Africa presents fresh formats, cross-industry concepts, and top-notch advancements to one of the world’s most dynamic and rapidly growing business territories.
Scheming multidimensional trading stand-points; Egy Beauty Africa is publicized as the most influential sourcing trade fair for Egyptian and regional industrial patrons tracking novelties in the beauty and cosmetics sector; crafting exceptional opportunities for worldwide key players to boost exports to such highly growing business segment in Egypt and the entire region.

The global cosmetics market was estimated at USD 282.21 billion in 2024 and is anticipated to reach USD 300.43 billion in 2025.

The African cosmetics and beauty goods sector will experience a historic expansion. According to forecasts, the African beauty and personal care industry is expected to grow by US$1.26 billion between 2023 and 2026. The sector is worth billions of dollars, and its magnitude changes by close to 10 percent every year.

The GCC cosmetics market size, estimated at US $1.28 billion in 2023, is expected to increase to $2.4 Billion by 2030, at a 6.8% CAGR.

Indisputably, Egypt is one of the prime key players on the African continent when it comes to Beauty & Personal Care products, with a total market size that is projected to grow by 6.98% (2023-2027) resulting in a market volume of US$3.09bn in 2027.

Revenue in the Egyptian Cosmetics segment amounts to US$858.00 million in 2024. The market is expected to grow annually by 7.82% (CAGR 2024–2028).

Witnessing unprecedented outbreaks, the Egyptian beauty and cosmetics sector endorses a flurry of goings-on, with new beauty centers, cosmetics outlets, and perfumery shops mushrooming around the country to meet the incredibly elevating local and regional demand.

There are two different approaches for product promotion and selling in the Egyptian market according to import laws:

First approach: Registration of Factories and companies with qualified trademarks to export cosmetics and perfume products.
First: product registration at General Organization for Export & Import Control and it usually takes from 3-4 Months.

•  Required documents :

1. All of the following documents must be documented by the Chamber of Commerce or what replaces it and approved by the Egyptian embassy abroad, provided that the submitted documents are attached to an accredited translation from one of the accredited translation centers.
2. An authorized letter from the factory legal representative to the authorized person for registration printed on factory paper.
3. Factory Industrial license.
4. Factory products list printed on factory paper.
5. Trade Marks list printed on factory paper. For more info: http://www.goeic.gov.eg/ar/electronicServices/default/view/id/121

Second: Product Registration at Drug Authority

• Required documents :

1. A trading certification from the product country of origin or the company that owns the product stamped by the responsible accreditation side and the embassy as well as the Egyptian counsel of the origin of the country or the country issuing the certificate.
2.  Agency or delegation contract to register, stamped by the responsible accreditation side and certified by Egyptian embassy stamp or Egyptian counsel of the country of origin.
3. Product validation certificate stamped by the responsible accreditation side and authenticated by Egyptian embassy stamp or Egyptian counsel of the country of origin

For more info: download pdf

To request a list of accredited registration companies, please contact us at this email: Int.egybeautyexpo@outlook.com .  Kindly type in the subject: “product registration in Egypt “

Second approach: contracting with local manufacturing for others companies:

Products entering Egypt through unpacking containers are to be packed in designated factories in Egypt.
To help nominate the best local manufacturing for other companies in Egypt, please contact us at this email:
Int1.egybeautyexpo@outlook.com

Products don’t need to be registered in the Egyptian market:

• Packaging materials
• Fragrances
• Raw materials